introducing thinair™
Mobile-first experiences for young sports fans
ThinAir™ is a next-gen media, sports and entertainment platform for global youth culture. It empowers sports organizations, and broadcasters to deliver high quality video, livestreams, video chat, and immersive media to mobile-first young fans across the world.
ThinAir redefines how fans connect with sports, teams and athletes and turns passive audiences into active communities with higher engagement and monetization.
direct-to-fan media distribution
ThinAir empowers sports organizations and broadcasters with their own, direct-to-fan media streaming platform to reach, engage and monetize global fan communities.
With ThinAir, they have greater control of their P&L, communities, rights, data, business rules and monetization, while benefiting from the use of advanced new technologies and significant economies of scale.
ThinAir disrupts the current paradigm of multi-platform distribution. Leagues, teams and athletes share content across websites, social media and video platforms. This is an inefficient approach that faces increasing issues of ownership, integrity, and monetization.
ThinAir solves this with direct distribution, AI-enabled asset, rights and data management and transparent revenue share payments.
Next-gen platform-as-a-service
ThinAir is a Platform-as-a-Service (PaaS) infrastructure that operates a decentralized, federated network of media stacks that are licensed to sports organizations and broadcasters. Using ThinAir ‘s PaaS, they can enter, launch and scale their own mobile-first media streaming services with a low cost of ownership and high lifetime value. ThinAir’s PaaS is optimized for the new digital distribution landscape of 5/6G, AI, Web3.0, and XR technologies.
ultimate platform for sports
The global sports entertainment market, valued at $620 billion in 2023, is projected to reach $1 trillion by 2030. Streaming will reach $150B by 2030, capturing 5% share of TV revenues. Sponsorship and advertising revenue will double, growing to $300 billion by 2030.
ThinAir is positioned to capitalize on this market potential. It changes the game with its next-gen streaming media services, “Collective Reality” features, and unlimited inventory for premium mobile video advertising and sponsorships.
Ideal nil platform for athletes
Maximizes name, Image and Likeness value & revenues
NIL rights are transforming the college sports market by unlocking new revenue opportunities for athletes, leagues and brands. NIL monetization is projected to double, increasing sponsorships and advertising to $30 billion in 2030.
ThinAir is ideal for exploiting NIL rights. Athletes can feature a full range of branded content, campaigns and commerce, as well as live streams to drive fan engagement and value for sponsors, while generating incremental revenues.
unique value proposition
ThinAir harnesses the power of AI to digitally transform media distribution
“collective reality” EXPERIENCES
ThinAir introduces “Collective Reality” (CR) to transform media into live, social, and collaborative experiences. Fans can chat as part of the global community, fan clubs, private groups or one-to-one.
One of the killer CR features is the “Sideshow” -- a live social streaming experience that’s designed for the react, review and remix culture. It allows athletes, media creators, experts, influencers and even fans to produce and air Sideshows during or between games.
sideshows (social livestreaming)
triple Chat (Text/audio/video)
private groups, fan clubs & watch parties
Multi-channel Media network
ThinAir features a multi-channel network that provides teams and athletes with their own, direct-to-fan media connection.
Owned, Curated and Managed by athletes to offer a wide range of content, campaigns and commerce to reach global fans on a geo-targeted and personal basis.
Live, Interactive and On-Demand content featuring highlights, behind-the-scenes, interviews, news, lifestyle, and recommendations.
Lions’s Share of Revenues are paid to athletes, media companies, influencers, and experts for their contributions.
creator ECONOMY & marketplace
ThinAir empowers a true creator economy, where the entire sports ecosystem can create, collaborate to earn revenues. Creators can produce original content, sideshows and exclusive merchandise and collectibles. Even users can earn rewards by performing digital gigs such as community and fan club management, moderation, event and watch parties, promotions and growing the fan community.
MERCHANDISE, TICKETS, PPV & Digital goods
original productions & sideshows
digital wallet with tokenized payments
maximizes key operational efficiencies & scale
Rights Management: Automates tracking and compliance of rights agreements to distribute content according to multi-territory licensing agreements and terms-of-service.
Workflow Automation: Minimizes overhead and improves media flow from origination to distribution, enabling faster delivery, higher quality performance, adaptive bandwidth and reduced bottlenecks.
Personalized Curation: Analyzes user behavior in real time to curate content to specific individuals, groups and communities, increasing engagement and user satisfaction.
Creator-Led Algorithms: Instead of third-parties setting algorithms, ThinAir’s AI-XDN enables each media stack to set its own from fans’ behaviors and preferences.
economics
ThinAir is a game changer for monetization; it has potential to generate significant monthly recurring revenues from multiple sources: AVOD, SVOD, TVOD and data. It is well positioned to be a leading next-gen media platform to capitalize on the $1.3 trillion sports entertainment market by 2030.
Memberships (SVOD)
advertising & sponsorships (avod)
TransactionS & commerce (TVOD)
TEAM
We are entering an entirely new digital era, where emerging, converging technologies are making it possible to modernize and transform the media distribution supply chain.
In a world that’s changing at quantum speed to AI, ThinAir will move with it, while empowering collective reality experiences and the passion for sports to be a core, authentic and human part of it.
ThinAir’s goal is make it easy, fast and profitable for the sports market to embrace and capitalize on these amazing new experiences, efficiencies and economics.
